Living in a Cyber-Enabled World
Are You the Customer or the Product? It has been said that if you are not paying for a service, then you are the product, not the customer. To what extent is this true for free software, social networking, and other free IT services and products? If we are the product, are we selling ourselves too cheaply? Who is tracking us, and how? How can we retain control?
An independent consultant systems engineer and non-executive director, Professor Martyn Thomas is an internationally recognised expert in safety-critical or security-critical, software intensive systems, software engineering, and cybersecurity.
(from gresham.ac.uk)
07. Are You the Customer or the Product? |
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