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14.271 Industrial Organization I

14.271 Industrial Organization I (Fall 2022, MIT OCW). Instructor: Prof. Glenn Ellison. 14.271 is a PhD-level course in industrial organization, introducing students to the basic building blocks of the field and exposing them to a variety of techniques. It is designed to start the process of preparing economics PhD students to conduct thesis research in the area. It is also intended to be of interest to doctoral students working in other areas of economics and related fields. The course integrates theoretical models and empirical studies. (from ocw.mit.edu)

Lecture 24 - Advertising

Glenn Ellison talks about empirical work on advertising.

Go to the Course Home or watch other lectures:

Lecture 01 - Monopoly Pricing and Durable Goods, Part 1

Lecture 02 - Monopoly Pricing and Durable Goods, Part 2

Lecture 03 - Price Discrimination, Part 1

Lecture 04 - Price Discrimination, Part 2

Lecture 05 - Static Competition and Models of Differentiation, Part 1

Lecture 06 - Static Competition and Models of Differentiation, Part 2

Lecture 07 - Estimation of Demand, Supply, and Market Power, Part 1

Lecture 08 - Estimation of Demand, Supply, and Market Power, Part 2

Lecture 09 - Search, Part 1

Lecture 10 - Search, Part 2

Lecture 11 - Regulating the Tech Giants

Lecture 12 - Ethics and Markets

Lecture 13 - Search, Part 3

Lecture 14 - Dynamic Competition, Part 1

Lecture 15 - Dynamic Competition, Part 2

Lecture 16 - Entry

Lecture 17 - Entry, Part 2

Lecture 18 - Strategic Investment, Part 1

Lecture 19 - Strategic Investment, Part 2

Lecture 20 - Bounded Rationality, Part 1

Lecture 21 - Bounded Rationality, Part 2

Lecture 22 - Auctions, Part 1

Lecture 23 - Auctions, Part 2

Lecture 24 - Advertising

Lecture 25 - Online Markets, Part 1

Lecture 26 - Online Markets, Part 2